Tim Cook steps down as Apple CEO, John Ternus to take over in September

According to El Economista, reported on September 3, 2026, Tim Cook will step down as Apple's chief executive in September and be replaced by John Ternus, a company executive who until now has been responsible for products such as the iPhone and the Mac. With this appointment, the maker of the iPhone is preparing for a new cycle in the technology sector driven by artificial intelligence.

Cook became chief executive in August 2011, following the resignation of Steve Jobs, and will become executive chairman of the company, according to the official statement. During his tenure at the helm of the technology firm, the company saw considerable growth in its revenue and market value.

According to the information published by El Economista, between 2011 and 2025 the company nearly quadrupled its revenue and raised its market capitalization to above $4 trillion, making it the third company in the world to reach that valuation. Despite these financial results, the current leadership has faced criticism for being late to the rise of generative artificial intelligence after the arrival of tools such as ChatGPT at the end of 2022.

Alongside the leadership change at the maker of the iPhone, the technology market is seeing notable moves at other firms in the sector. According to Infobae, shares of the leading microchip giant have risen 10% since it presented its earnings last week, a gain of 20% so far in 2026, driven by expectations around spending on technology infrastructure.

In electronic trading after the close of Wall Street following the announcement of Cook's departure, the company's shares were down less than 1%.